Our services

Capacity Building

  • Communication,
  • Media,
  • Business
  • Management skills

Editorial Services, Rappourteuring & Training

  • In session recording & note taking
  • Report Compilation
  • Report writing

Social Science

  • Public Policy research & Analysis
  • Behavioural and attitude change studies
  • Pre and Post intervention studies
  • Hypothesis Testing
  • Impact assessment and monitoring
  • KAP (Knowledge Attitude & Perception studies)
  • Opinion surveys

Public Relations

  • Perception surveys
  • Corporate Image & Reputation studies
  • Media Content & Value analysis
  • Crisis Management

Product Development

  • Pricing studies
  • Product Concept evaluation
  • Product testing
  • Packaging tests

Loyalty

  • Customer Loyalty( Mystery Shopping)
  • Exit Surveys
  • Brand Loyalty
  • Employee Satisfaction surveys

Marketing and Sales

  • Market segmentation
  • Name Evaluation
  • Product/Service user profiling
  • Consumer Purchasing behaviour
  • Market Entry studies
  • Feasibility Studies

Advertising and Branding

  • Consumer Usage and Attitude Surveys
  • Advertising awareness/ Recall/ Impact
  • Advertising concept testing & screening
  • Brand Awareness/ Trial/usage
  • Brand Equity
  • Brand Image
  • Brand switching

Media Research

  • Radio Today
  • Media Surveys
  • Feasibilities Studies
See some more services

What else we provide?

Insure Trak

Ever wondered why some insurance companies manage to have low expenses ,high incomes ratios and at the same time high customer retention whereas others struggle to get to acceptable operational and profitable positions?

Brand Trak

When you build your brand equity you secure your future. Use BrandTrak to understand how.

News trak

NewsTrak was incorporated as a division of Infotrak in June 2006 following a comprehensive needs assessment in the market that indicated that a gap existed in the provision of an efficient PR monitoring service.

Infotrak Countytrak Report

INFOTRAK PRESS RELEASES

Infotrak Voice of The People Coronavirus Poll 2020 Phase II

As the Coronavirus/Covid-19 pandemic continues to test the capacities of both socio-economic and healthcare systems in our country, Kenyans have individually had to make extreme adjustments to their lives and modus operandi. It is against this background that Infotrak conducted a perception survey to garner the views of Kenyans on COVID-19, the first series of […]

Infotrak Voice of The People Coronavirus Poll 2020

• Our country has recently witnessed an increase in the number of Coronavirus/Covid-19 which currently stands at 126. The WHO has classified this COVID19 outbreak as a global pandemic with 1,093,349 confirmed cases across 208 countries with 58,620 deaths and counting. • On March 15th the president of Kenya officially addressed Kenyans on the existence […]

IDN_INFOTRAK OPINION POLL ON THE PROPOSED REFERENDUM

Following the historic handshake between President Uhuru Kenyatta and Opposition Leader Rt. Hon. Raila Odinga on March 9, 2018, a fourteen member Building Bridges Initiative (BBI) taskforce was formed and tasked “to evaluate the national challenges outlined in the Joint Communiqué of ‘Building Bridges to a New Kenyan Nation, and having done so, make practical […]